Show notes for February 24, 2005. Welcome to For Immediate Release: The Hobson & Holtz Report, a 54:14-minute conversation recorded live via Skype from Chicago, USA, and Amsterdam, The Netherlands. Download the file here (MP3, 22MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your […]
Category: Professional Development
The Hobson and Holtz Report – Podcast #11: February 28, 2005
Show notes for February 28, 2005. Welcome to For Immediate Release: The Hobson & Holtz Report, a 62-minute conversation recorded live via Skype from Concord, California, USA, and Amsterdam, The Netherlands. Download the file here (MP3, 25MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with […]
The Hobson and Holtz Report – Podcast #12: March 3, 2005
Show notes for March 3, 2005 Welcome to For Immediate Release: The Hobson & Holtz Report, a 33-minute conversation recorded live from a hotel room in Chicago, IL with recorded input from Amsterdam, The Netherlands. Download the file here (MP3, 13.3MB), or sign up for the RSS feed to get it and future shows automatically. […]
The Hobson and Holtz Report – Podcast #13: March 7, 2005
Content summary: A discussion about IBM’s 2,800 internal blogs – how do they enable collaboration in the workplace?; and a 38-minute conversation with Robert Scoble, Microsoft’s "geek blogger" – on evangelism, anti-marketing, blogging, RSS and reading feeds, email mailing lists, relationships with colleagues, internal blogs at Microsoft, The Red Couch book project, a blogging ombudsman, […]
The Hobson and Holtz Report – Podcast #14: March 10, 2005
Content summary: Listeners’ comments about the interview with Robert Scoble; how to get podcasts automatically with podcatcher software; discussion about the Robert Scoble interview; a new PR blog and a resurrected one make their debuts; communication consultancies focused on new-media channels; IABC; a little rant about Blogrolling. Show notes for March 10, 2005 Welcome to […]
European spotlight on learning about new media
Three great learning, professional development and personal/business networking events coming up in continental Europe in April: 1. New Communications Forum 2005: 5-6 April, Eurodisney Resort, Paris. An interactive, international forum – comprising an extended, meaningful conversation and the sharing of ideas and theories about the future of communications – this event is the European follow-up […]
The Hobson and Holtz Report – Podcast #15: March 14, 2005
Content summary: A new phone-in comment service now available; listeners’ comments: on sound quality, a suggestion for interview transcriptions; customer service and the Technorati example, government lobbying and Cisco’s new blog; the revolutionary fervour of blogging and the evolutionary development of mainstream media; ethics in PR; IABC: leadership and transparency in discussion. Show notes for […]
The Hobson and Holtz Report – Podcast #16: March 17, 2005
Content summary: Listeners’ comments: on PR ethics, slowing down podcasts, learning the ins and outs, listening to a ground-breaking first podcast, music and intersection with the past; Podshow.com and lowering the barriers to entry; folksonomies and categorizing your information; new communication channels too early for Europeans; iPodder new release and FeedDemon’s podcasting. Show notes for […]
Are communicators in Europe ready for blogs?
Yesterday’s announcement that the New Communications Forum 2005 conference in Paris next month has been postponed is a huge disappointment. After the resounding success of the first Forum in the US in January (some highlights here), everyone involved was looking forward to a similar experience in Europe. Posted on the Forum blog, the announcement included […]
Defining the future of blogs and social networks in Europe
A conference taking place in Paris next month is rapidly shaping up into what could be a defining event in Europe about social networks, corporate blogging, nanopublishing and where it’s all heading. An initiative by Loic Le Meur, Executive VP Europe of Six Apart, the one-day event was originally known as "Internet 2.0." It has […]
The Hobson and Holtz Report – Podcast #17: March 21, 2005
Content summary: Listeners’ comments: on suggestions for how to comment, video and vlogging trends, differences between internal blogs and bulletin boards; interview – an open conversation with Steve Rubel; discussion about the interview; planned changes in show format for future interviews. Show notes for March 21, 2005 Welcome to For Immediate Release: The Hobson & […]
The Hobson and Holtz Report – Podcast #18: March 24, 2005
Content summary: Listeners’ comments: on reporting rather than commenting, bulletin boards and blogs, listening on the bus, not listening on the run, fixing a mashup; blogs and communicators in Europe; changing demographics for media; GM’s new podcasts and other podcast developments; open source marketing; IABC; Robert Scoble and time challenges for bloggers; Creative Commons tool […]
Tips for successful media relations
If you’re a PR pro, you have your text books and you’ve done the training on how to relate to journalists and how to handle media interviews. Well, put those things away and take look at some sound advice from David Tebbutt, a journalist in the UK who’s been there, done that and got the […]
The Hobson and Holtz Report – Podcast #19: March 28, 2005
Content summary: Listeners’ comments: keep it up, ego boosting and a listening experience; video news releases and responsibilities; relying or not on third-party web services; new tool for tracking where a conversation goes; the Disney mouse that roared; asking the blogosphere for input on policy; the risks of writing and posting without due diligence. Show […]
The Hobson and Holtz Report – Podcast #20: March 31, 2005
Content summary: Listeners’ comments: audio comments and a few written ones, too, on VNRs, multimedia search, and new blogs; Elizabeth Albrycht’s advice column; Nielsen-Norman’s top 10 intranets; Microsoft’s newly named stripped-down Windows XP for Europe; new bloggers at GM’s Fastlane blog; Yahoo 360; faux blogs; and monitoring employees’ online behavior. Show notes for March 31, […]
Preparations for Global PR Blog Week 2.0 have started
What Global PR Blog Week 2.0 is an online conference on how new media technologies are changing the practice of public relations and corporate communications. We’re talking weblogs and participatory journalism, wikis, podcasting, and RSS – but the list of topics is open. Global PR Blog Week 2.0 will follow the success of last year’s […]
The Hobson and Holtz Report – Podcast #21: April 4, 2005
Content summary: Listeners’ comments: podcast annotating, indexing and navigating; running VNRs and press releases is shoddy journalism; mainstream media is not the way to go with youth messaging; searching blog feeds for photos, audio and video; Print media will still be around for a while; Darren Barefoot’s not smoking the podcasting dope; Catholic Insider at […]
The Hobson and Holtz Report – Podcast #22: April 7, 2005
Content summary: Listeners’ comments (employee monitoring and performance; don’t write off podcasting; time-shifted podcasting, cars and home PCs; more on VNRs and responsibility, and audio search; smoking the podcasting dope down under); political scandal in Canada and media muzzling; update your crisis communications plans; Pew’s lost credibility; Macaw Nederland’s employee bloggers; IABC Café launches. Show […]
The Hobson and Holtz Report – Podcast #23: April 11, 2005
Content summary: Listeners’ comments (podcasters’ and bloggers’ credibility on reporting information; what’s your favourite tool for conductng a communications audit and why?; on not liking listening to Catholic Insider; another perspective on the Gomery inquiry in Canada); blog aggregators, attribution and copyright; video news releases re-visited; organization turf wars on who owns branding; General Motors, […]
The Hobson and Holtz Report – Podcast #24: April 14, 2005
Content summary: Listeners’ comments (on open source marketing and the interview with James Cherkoff and Johnnie Moore; podcast tags; on Rupert Murdoch and the internet; where will co-creation take us?; world’s first train wi-fi in UK – not; on video news releases and FCC clarification; blog post republication without attribution will grow; on GM, the […]