Italian blog portal Blogo.it formally launched Motoblog.it today, a new consumer blog on motorcycles with Ducati as the launch sponsor.
This is the first sponsorship for a commercial blog in Europe, says Blogo.it’s Luca Lizzeri, and the first big sponsorship for a blog in Italy. It also represents Ducati’s first step into the blogosphere. Ducati sells high performance motorcycles in more than 60 countries and has won thirteen of the last fifteen World Superbike Championship racing titles.
Blogo.it is the first and biggest nanopublishing company in Italy, now with 11 commercial blogs.
Details about the launch in Blogo.it’s press release.