Ilse Media, a Dutch publisher and blog portal, has taken a 25 percent stake in Marketingfacts.nl, one of the most influential marketing and business blogs in The Netherlands.
Ilse Media’s strong interest is in “the knowledge power of a community of interactive marketeers,” Marketingfacts pioneer Marco Derksen told me (I’ve known Marco for much of the time I’ve been seriously blogging since July last year).
Says Marco:
Together with Ilse Media, I will try to professionalise Marketingfacts with the blog as a starting point. Think about courses, conferences, seminars, and I’m working on a Marketingfacts yearbook (with facts & figures on interactive marketing). To do that I needed a partner and I think Ilse Media is the best partner I could wish because it’s one of the few Dutch publishers who understands what’s going on with blogs, feeds and other social software.
Marketingfacts’ latest statistics show that the site had over 150,000 page views last month from nearly 80,000 visitors, an average of over 2,600 visits per day. The blog has over 30 contributors, representing the cream of the Dutch business blogosphere.
Congratulations, Marco!
More information (in Dutch):
- Marketingfacts: Ilse media neemt belang in Marketingfacts
- Ilse Media press release