Content summary: Listeners’ comments discussion (pitching journalists; IABC recognition; great iRiver recording; how email spies work); blog etiquette: Steve Rubel and Jeremy Pepper trackback stand-off; Max Hansen’s second report from Blog Business Summit; the latest on Dell hell; Lee Hopkins reports from Australia; communication channels in organizations in times of change.
Show notes for August 29, 2005
Welcome to For Immediate Release: The Hobson & Holtz Report, a 79-minute conversation recorded live from Amsterdam, The Netherlands, and almost live from Concord, California, USA.
Download the file here (MP3, 33MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free iPodder, DopplerRadio or iTunes 4.9, or an RSS aggregator that supports podcasts such as FeedDemon).
In this Edition:
Intro:
- 00:29 Neville introduces the show; what the show’s about; how to give your feedback; what’s in this edition
Listeners’ comments discussion:
- 03:27 Heidi Miller‘s tips on researching and pitching journalists
- 04:43 Jerry Stevenson compliments Shel on his IABC Fellow award; his cool iRiver, email tracking and how spying works, usability and blogs (Neville adds comment on this point re his Movable Type experiment)
News and Features:
- 15:02 Blog etiquette and trackbacks: when does it become spam? Shel analyzes the stand-off between Steve Rubel and Jeremy Pepper last week and offers a clear opinion; Neville counter-argues with a contrary opinion
- 30:47 Max Hansen‘s second report from Blog Business Summit – themes that emerged: trust between top management and employees who blog, and blogger privacy
- 40:15 Dell hell – after a conversation with Dell’s PR person, Jeff Jarvis gives up on Dell’s lack of willingness to engage with and connect customers in the blogosphere
- 48:57 From Our Correspondent Down Under: Lee Hopkins – tweaking Firefox with tabs, professional associations and social media, training bloggers in media relations, what your website says about you, podcasts and ‘grey power’
- 57:33 Employee communication after an acquisition – what channels are appropriate during times of great change? Considering an employee’s preferred sources of information and the actual source is key to effective communication
Outro:
- 72:02 UK holiday weekend; how to give your feedback (new email address: fircomments@gmail.com); the music
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show:
Listeners’ comments discussion – Heidi Miller, Chris Marlowe, Hollywood Reporter, Eric Schwartzman, Amy Gahran, Jerry Stevenson, iRiver IFP-890, Dallas IABC, Microsoft Outlook, Thunderbird, NEO Pro, Movable Type, TypePad, Six Apart, WordPress.
News and Features – Steve Rubel, Jeremy Pepper, Wikipedia definition of trackback, Six Apart technical specification on trackback, Max Hansen, Blog Business Summit, Robert Scoble, Janet Johnson, Marqui, Steve Ballmer, Rebecca Blood, The New PR Wiki, Dave Taylor on the blogger being sued, Creative Commons, Jeff Jarvis, Dell, Jennifer Davis, Media Guardian, Lee Hopkins, Alexandra Samuels, Firefox, Allan Jenkins, Robert French, IABC, PRSA, AAAF, Donna Papacosta, Podcasting News, Better Communication Results latest podcast, Shel’s post about TJ Larkin’s IABC presentation, Towers Perrin, FIR interview with Angela Sinickas and Tudor Williams, TJ Larkin’s response to Shel’s post.
Outro – Edinburgh Festival, PodcastNYC, Again (Remix), Billy Klippert, Orange Record Label, For Immediate Release, A Shel of My Former Self, NevOn.
If you have comments or questions about this show, or suggestions for our future shows, email us at fircomments@gmail.com (new email address), or call the Comment Line at +1 206 984 0931. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday September 1…
(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)