The news last Friday that IBM is introducing a large-scale corporate blogging initiative has attracted plenty of attention, both in the blogosphere and by mainstream media. Today, IBM published on its employee intranet its draft guidelines for corporate blogging. James Snell, a member of IBM’s Software Standards Strategy Group, has posted those guidelines on his […]
About: neville
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The Hobson and Holtz Report – Podcast #33: May 16, 2005
Content summary: Solving recent audio problems; listeners’ comments (on improving audio quality; blocking employee access to blogs; tools to create RSS feeds; Nikon’s camera problems and the PR perspective; the media and podcasting; media training movie); readers write to Business Week about their blogging cover story; upcoming communication and blog events in Australia; search engine […]
FeedDemon acquisition gives NewsGator a complete RSS offering
The news today from Nick Bradbury, the developer of the FeedDemon desktop RSS aggregator for Windows, that his company Bradsoft has been acquired by NewsGator is a significant move in the market for tools and applications that enable you to more easily and effectively retrieve, manage and use information. NewsGator enables you to subscribe to […]
Learning more about podcasting
In late March, Shel and I were interviewed about podcasting by Steve Lubetkin for a column he was writing for the Spring 2005 issue of Attitudes, the quarterly magazine of the Jewish Community Voice of Southern New Jersey in the US. Steve writes the regular tech column for the Attitudes print magazine. His article that […]
In-flight live TV coming
First, there was the expansion of in-flight wi-fi so that you could remain connected to the net on your flight across the Atlantic or Pacific. Do your email, surf the net, write your blog. Even use Skype. Here’s what’s coming next, according to a PC World report: The Connexion by Boeing in-flight Internet service is […]
RSS as the self-contained information experience
Following my post a few days ago on getting more from your RSS feed, in particular on using Feedburner’s new Total Stats Pro service, I read a very interesting report on ClickZ about RSS advertising. In the report, ClickZ managing editor Pamela Parker interviews Feedburner CEO Dick Costolo to discuss his company’s experimentation with advertising […]
The Hobson and Holtz Report – Podcast #34: May 19, 2005
Content summary: Listeners’ comments (on IBM’s blogging guidelines; on a great podcast for marketers and PRs who want a tech twist with their communication); the case of the computer lock and the toilet roll; communicators in government and layers of bureaucracy; blogs and creating consumer trust; in communication, as always, the audience is in charge; […]
Blogging the IABC conference
Incoming IABC Chair Warren Bickford has issued a call to action for communicators attending IABC’s annual international conference in Washington, DC, next month to blog the conference sessions: […] Your mission, should you choose to accept it, will be to become a roving Café reporter and post “reviews” of the sessions you attend or comment […]
Cool video promotes podcasting feature
Here’s a great example of AIDA – a short video about a feature on podcasting in the latest edition of MAKE: magazine. When you view the video, you can see that this looks like a terrific feature article. Terrific enough to go out and buy the magazine. That’s the only way you’ll get to the […]
Interview: Mike Wing, IBM – May 20, 2005
For anyone with an opinion about corporate blogging, the big news this week was IBM’s dynamic step into the blogosphere with their initiative to enable employee blogging and making publicly available their detailed employee blogging guidelines. In this special edition of For Immediate Release podcast interviews, Shel and Neville enjoyed a 53-minute conversation with Mike […]
Skype blogs to create community
Skype has started a blog – and it looks very good indeed. This could be a great example of how a blog can play a key role in building and cementing positive relationships with customers. One of the ongoing criticisms of Skype has been the way in which the company really hasn’t engaged well with […]
Upcoming geek extravaganza in London
The last time I looked at the sign-up wiki for the London geek dinner next month, there were some 80 names. I looked again just now – and it’s 127. Wow! It would be an easy conclusion to jump to in saying that the big attraction is probably the opportunity to share a margarita or […]
Keeping tabs on TypePad
If you have a TypePad blog and were trying to publish posts on Saturday, you’ll have encountered some downtime TypePad experienced for some hours. It meant that you couldn’t log in to your blog account on the TypePad servers for about three hours. The live blogs themselves weren’t affected. Downtime isn’t unusual from time to […]
Blog stats for Japan – now what about Europe?
Nearly all the available statistics about how many blogs and bloggers there are estimated to be relate to the US. We have Technorati‘s estimate of about 10.3 million blogs. PubSub has a similar number. During Les Blogs in Paris last month, one of the presentations I saw (can’t recall which one) talked about there being […]
A business model for podcasting
Software veteran Dan Bricklin (remember VisiCalc?) started podcasting last week: I’ve finally started my own podcast, "Dan Bricklin’s Software Licensing Podcast". It will be a series of interviews and perhaps other material that should be of interest to people who care about the legal and managerial aspects of software licensing in general, Open Source licenses […]
Writers wanted!
Together with Fredrik of CorporateBlogging.Info, I’m involved in a major communication project for a European client. As one part of the project we need to produce news articles for the client’s website. For this we need writers – maybe you? These are our requirements: Native English speaker (all texts will be written in English). Experienced […]
Podcasting is almost mainstream
Is podcasting really starting to move as a serious business communication tool, never mind it’s entertainment appeal? Yet more signs: 1. iTunes to directly support podcasts Engadget via Charlene Li: Steve Jobs just revealed at the D: All Things Digital Conference that iTunes 4.9 will add support for podcasts. With one click you’ll be able […]
The Hobson and Holtz Report – Podcast #35: May 23, 2005
Content summary: Listeners’ comments (on Rush Limbaugh podcasting, building trust for a blog, tech issues with podcasts and iPods, guest hosting FIR, creating an RSS feed for blog comments); Kensington lock hack follow up; a savage view of Naked Conversations; favourite podcasts and how to produce them; Flash-ing round workplace restrictions on browsers and aggregators; […]
Manage your iPod with Winamp
News earlier this week that the next version of iTunes will enable you to sync your podcasts directly with your iPod, without needing separate podcatching software, has been eclipsed by this news in Wired News about Winamp: iPod users are raving about a plug-in that makes the Winamp digital jukebox a better way to manage […]
Knowing right from wrong is intuitive
Last month, 119 applicants to Harvard Business School followed a link on a Business Week message board to access a website containing confidential information about their admittance, a Financial Times report says. Harvard decided this constituted hacking and Kim Clark, the dean of the business school, decided the applicants would all now be rejected. This […]