Posts by neville:

IBM publishes guidelines for employee bloggers

The news last Friday that IBM is introducing a large-scale corporate blogging initiative has attracted plenty of attention, both in the blogosphere and by mainstream media. Today, IBM published on its employee intranet its draft guidelines for corporate blogging. James Snell, a member of IBM’s Software Standards Strategy Group, has posted those guidelines on his […]

The Hobson and Holtz Report – Podcast #33: May 16, 2005

Content summary: Solving recent audio problems; listeners’ comments (on improving audio quality; blocking employee access to blogs; tools to create RSS feeds; Nikon’s camera problems and the PR perspective; the media and podcasting; media training movie); readers write to Business Week about their blogging cover story; upcoming communication and blog events in Australia; search engine […]

In-flight live TV coming

First, there was the expansion of in-flight wi-fi so that you could remain connected to the net on your flight across the Atlantic or Pacific. Do your email, surf the net, write your blog. Even use Skype. Here’s what’s coming next, according to a PC World report: The Connexion by Boeing in-flight Internet service is […]

RSS as the self-contained information experience

Following my post a few days ago on getting more from your RSS feed, in particular on using Feedburner’s new Total Stats Pro service, I read a very interesting report on ClickZ about RSS advertising. In the report, ClickZ managing editor Pamela Parker interviews Feedburner CEO Dick Costolo to discuss his company’s experimentation with advertising […]

The Hobson and Holtz Report – Podcast #34: May 19, 2005

Content summary: Listeners’ comments (on IBM’s blogging guidelines; on a great podcast for marketers and PRs who want a tech twist with their communication); the case of the computer lock and the toilet roll; communicators in government and layers of bureaucracy; blogs and creating consumer trust; in communication, as always, the audience is in charge; […]

Blogging the IABC conference

Incoming IABC Chair Warren Bickford has issued a call to action for communicators attending IABC’s annual international conference in Washington, DC, next month to blog the conference sessions: […] Your mission, should you choose to accept it, will be to become a roving Café reporter and post “reviews” of the sessions you attend or comment […]

Interview: Mike Wing, IBM – May 20, 2005

For anyone with an opinion about corporate blogging, the big news this week was IBM’s dynamic step into the blogosphere with their initiative to enable employee blogging and making publicly available their detailed employee blogging guidelines. In this special edition of For Immediate Release podcast interviews, Shel and Neville enjoyed a 53-minute conversation with Mike […]

Keeping tabs on TypePad

If you have a TypePad blog and were trying to publish posts on Saturday, you’ll have encountered some downtime TypePad experienced for some hours. It meant that you couldn’t log in to your blog account on the TypePad servers for about three hours. The live blogs themselves weren’t affected. Downtime isn’t unusual from time to […]

Writers wanted!

Together with Fredrik of CorporateBlogging.Info, I’m involved in a major communication project for a European client. As one part of the project we need to produce news articles for the client’s website. For this we need writers – maybe you? These are our requirements: Native English speaker (all texts will be written in English). Experienced […]

The Hobson and Holtz Report – Podcast #35: May 23, 2005

Content summary: Listeners’ comments (on Rush Limbaugh podcasting, building trust for a blog, tech issues with podcasts and iPods, guest hosting FIR, creating an RSS feed for blog comments); Kensington lock hack follow up; a savage view of Naked Conversations; favourite podcasts and how to produce them; Flash-ing round workplace restrictions on browsers and aggregators; […]