He was the first General Motors executive blogger when the GM Fastlane Blog launched last January. Now he’s the first GM executive podcaster on FastLane Radio, GM’s podcast series launched in February. GM vice chairman Bob Lutz stars in a Q&A discussion with Bill O’Neill, GM’s executive director of communications. During much of the 20-minute […]
Category: PR
BMW podcasts from Frankfurt Motor Show
On Wednesday, I wrote about BMW inviting some bloggers to the Frankfurt Motor Show. Today news that BMW is podcasting from the show in English and German. The introductory podcast says BMW will be presenting a series of podcasts during the show which runs until 25 September. So far, I’ve received nearly a dozen separate […]
Care charity offers self-help podcasts
This looks like a first – the St John Ambulance first aid, transport and care charity in the UK has produced iFIRSTAID, a series of first aid audio files that offer tips and advice on the steps you should take if you come across an accident scene and need to provide first aid to anyone. […]
Survey: How bloggers and PR intersect
Technorati and Edelman have teamed up to conduct a survey into bloggers’ opinions about their interactions with PR agencies and companies: […] Is receiving a press release from a PR agency just more spam? What about product discounts or free goods? Are there better ways for traditional marketers and bloggers to interact? What is the […]
End of the road for Land Rover customer
The happy ending to the Land Rover Discovery saga that Adrian Melrose had been hoping for just hasn’t happened. The latest news from Land Rover’s most patient, loyal and suffering customer is that he has finally reached the end of the road: […] So I throw up my hands in the air and tell Land […]
Free access to PR Week online
Hot on the heels of PR Week’s making available RSS feeds of much of the content of their US and UK editions, the publisher of the weekly PR industry journal is now offering free access to the complete content of PR Week US and PR Week UK online editions until the end of October. A […]
Keeping Apple coolness intact
The problems with scratches on the new iPod nano that hundreds of users reported during the past two weeks hasn’t turned out to be the brand, reputation and PR crisis for Apple that it could have been. Thanks largely to a public acknowledgement that a batch of nanos did suffer from a manufacturing defect regarding […]
The rise of individual credibility
A challenging assessment of the differences between executive blogging and business blogging and which are best blogs, by Chris Anderson, editor-in-chief of Wired magazine, writing in The Long Tail: […] It’s a huge mistake to equate executive blogs with business blogging, just as it’s a huge mistake to see the world only through the economic […]
Can Ketchum now walk their talk?
Via Jeremy Pepper, news that the Ketchum PR agency has now launched a blog to support its ‘personalized media’ offering. Regular readers will know the story of Ketchum and how their entrance into the PR blogosphere in June attracted almost universal derision by members of the PR community. If you didn’t follow that story, let […]
Technorati-Edelman blog survey results published
Things will be a bit quiet here until the weekend as I’m on the road. Meanwhile, take a look at the results of the Technorati/Edelman blog survey that was conducted late last month. According to the two firms, Technorati contacted tens of thousands of active bloggers via email, blog posts and the networks of discussion […]
Speaking at E-Day Amsterdam
Heading off to the Emerce E-Day conference taking place today in Amsterdam. I’m participating in a panel discussion broadly titled Public Relations in The Blogosphere. My fellow panelists are Scott Rafer, Frank Janssen, Paul Molenaar and Hans Mestrum. We hope to have a stimulating and dynamic multi-lingual discussion (Dutch and English) on issues and strategies […]
Video presentation on PR and the blogosphere
In mid October, I participated in a session at the Emerce eDay conference in Amsterdam entitled Public Relations in the Blogosphere. The session comprised two presentations followed by a panel discussion. The two presentations were made by Scott Rafer and I, and were video recorded. That video is now online and you can view it […]
A new call for ethics in PR
PR Week reports on a call to action by the newly-appointed president of the International Communications Consultancy Organization, Fleishman-Hillard executive V-P John Saunders: Following on from an impassioned speech at last week’s Prague global summit, where his presidency was announced, he told PRWeek: ‘This is no longer the golden age of PR. We will need […]
Podcast interview with Forbes
An interesting follow-up to the Forbes shallow journalism story (my unrepentant description) yesterday which described how the magazine portrayed blogs and bloggers as the source of all evil. In a comment yesterday to Steve Rubel’s critical post, podcaster John Furrier says he’s interviewing Forbes’ proprietor Steve Forbes about the benefits of social media: On Monday […]
TypePad and the art of patience
Probably similar to every TypePad customer, I received an email over the weekend from Six Apart CEO Barak Berkowitz with more commentary on what Six Apart is doing to sort out the service issues arising from TypePad’s growing pains. It’s good communication to customers and does give you a better sense of the scale of […]
Smart advice for PRs engaging with bloggers
In an article published online today, PR Week gives some sound advice to PR professionals on how to engage and work with bloggers. The article includes some excellent quotes from some in the PR profession. Two examples: Sarah Bresee, account executive, OutCast Communications: “I think that a lot of people are afraid of blogs in […]
PubSub ranks PR bloggers
If you want to find information on the popularity (sometimes equal to influence but not always) of PR bloggers, you already have quite a few choices such as Technorati Blog Finder: PR and Blogpulse Profiles. There’s now another choice – The PR List, part of PubSub’s new Community Lists. Managed by Constantin Basturea, the list […]
CEOs say blogs are useful
CNET News: A growing number of American chief executives rate blogs high as employee communication tools, though a majority of them remain skeptical about starting their own, a new study shows. About 59 percent of CEOs surveyed said they find Web logs, or blogs, useful for internal communications, while 47 percent see them as tools […]
TypePad customers get an offer that’s hard to refuse
As many TypePad users know, the hosted blog service has been a literal nightmare to use in recent months. I’ve posted my frustrations about it as have many other TypePad users. There’s even one blogger who started a blog (on Blogger) last week on filing a class action lawsuit against Six Apart. No takers yet […]
The new PR and the angels of the north
The north-east of England probably wouldn’t be the first place that would spring to mind where you’d expect to find one of the hottest gatherings of communicators eager to learn about the new PR – the place where communication and the new media ecosystem (blogs, wikis, RSS, podcasts) intersect and connect. Yet that’s what […]