Around the blog in Paris

A one-day conference is being organized in Paris on 11 October designed to introduce participants to communication tools complementary to blogs such as RSS, podcasting, videocasting and tracking/buzz measurement – all elements of participatory communication. Set up as a series of informal roundtables, the event is being organized by Blogging Planet (the communication consultancy of […]

The Hobson and Holtz Report – Podcast #62: August 25, 2005

Content summary: Listeners’ comments discussion (Google Talk; being offline for 24 hours; briefer show notes and iTunes Chapter Tool; CBC’s ad structure; PRblogs.org; show links; FIR brings Dan the news); Ziepod; Max Hansen reports from Blog Business Summit; Jeff Jarvis gets a result; Eric Schwartzman’s Spinfluencer report; CBC follow-up. Show notes for August 25, 2005 […]

Movable Type 3.2 launched

After months of beta testing, Six Apart launched version 3.2 of its Movable Type blog publishing and management system yesterday. Boasting a wide range of new and improved features, this version offers static or dynamic publishing; built-in support for multiple authors, blogs, categories, and templates; automatic archiving and publishing of XML feeds; and better platform […]

Mars dog blog gets it right

With the focus on blogging in Europe and North America, it’s good to have an opportunity to broaden one’s horizon and gain some insight into contrasting uses of this medium in Asia from a business and marketing perspective. Niall Cook reports on what two consumer product companies are doing with blogs as integral elements of […]

The Hobson and Holtz Report – Podcast #63: August 29, 2005

Content summary: Listeners’ comments discussion (pitching journalists; IABC recognition; great iRiver recording; how email spies work); blog etiquette: Steve Rubel and Jeremy Pepper trackback stand-off; Max Hansen’s second report from Blog Business Summit; the latest on Dell hell; Lee Hopkins reports from Australia; communication channels in organizations in times of change. Show notes for August […]

Heed some good PR advice, Dell

In show #63 yesterday of For Immediate Release: The Hobson & Holtz Report, I commented on the latest news in the Dell hell saga as reported by Jeff Jarvis. While the situation looks hopeless, I’d like to think that Dell‘s corporate communicators and PR teams just need a little more pushing to the fountain so […]

Alfa Romeo sponsors car blog

Italian blog portal Blogo.it has secured another first – Italian car maker Alfa-Romeo is sponsoring Autoblog.it from today, 1 September. This is the first blog sponsorship deal for a European blog by a major automotive brand, Blogo.it said. In a press release, Blogo.it’s Luca Lizzeri said, "in January 2005 Autoblog.it had 20,000 page views in […]

The Hobson and Holtz Report – Podcast #64: September 1, 2005

Content summary: Listeners’ comments discussion (more on the PR blogger trackback stand-off; trackback spam; affinity for podcasts; FIR impacts HR; anonymous ok, but not cute and clever; show notes, etc); Hurricane Katrina and the role of blogs; developments in instant messaging; fired for blogging; blogger being sued; the Spinfluencer with Leo Laporte. Show notes for […]

FIR Interview: Jeremy Wright – August 30, 2005

In this edition of For Immediate Release podcast interviews, Neville enjoyed a 28-minute conversation with Jeremy Wright, blogger, author and consultant. Topics discussed include Jeremy’s business blogging book and his forthcoming launch of a new consumer blog network. About our conversation partner: Jeremy Wright is a serial entrepreneur, some have even said a blogpreneur for […]

The Hobson and Holtz Report – Podcast #65: September 5, 2005

Content summary: Listeners’ comments discussion (new media, resumes and Googling job seekers; book promotion and blog tours); interviews and reviews; Ray Nagin’s radio interview, Zip 71101 podcast interviews and more Katrina news; new weekly podcast from Steve Rubel and Joseph Jaffe; from our Correspondent Down Under; Darren Barefoot argues that text is better than audio. […]

New blogging white paper from Edelman and Intelliseek

Edeman and Intelliseek have just published their latest white paper on word-of-mouth marketing called "Blogging from the Inside Out: The Rise and Effective Management of Employee Bloggers." The 22-page PDF document is a rich source of information that includes: Original data on the role employees play in shaping corporate reputation and on the frequency with […]