The north-east of England probably wouldn’t be the first place that would spring to mind where you’d expect to find one of the hottest gatherings of communicators eager to learn about the new PR – the place where communication and the new media ecosystem (blogs, wikis, RSS, podcasts) intersect and connect. Yet that’s what happened […]
Category: Podcasting
The Hobson and Holtz Report – Podcast #87: November 21, 2005
Content summary: Show 100 wish; The Sunderland experience; listeners’ comments; new free RSS and wiki tools; angry AOL bloggers push boycotts; blocking bots from stealing content; Google’s new head of communications in Europe and other developments; Eric Schwartzman’s Spinfluencer report; join the FIR community; upcoming interviews and book reviews; and more. Show notes for November […]
The Hobson and Holtz Report – Podcast #88: November 24, 2005
Content summary: The Washington Post offers content mashups, IBM lets employees podcast internally, recording with Waxmail, our review of Naked Conversations, Richard Edelman’s post on PR’s readiness for discontinuous change, it’s time for annual predictions, pro- and anti-IKEA websites, Amazon’s new product wikis, character blogs, a report from Dan York, why CEOs don’t blog, listener […]
The Hobson and Holtz Report – Podcast #89: November 28, 2005
Content summary: AOL Journals update, a cheat sheet lets customers circumvent your IVR system, an ex-Googler starts a blog, replacing press releases with blogs, the future of newspapers, Steve Rubel’s high-level discussion on TheNewPR, an open-source marketing example, listener comments, and more. Show notes for November 28, 2005 Welcome to For Immediate Release: The Hobson […]
The Hobson and Holtz Report – Podcast #90: December 1, 2005
Content summary: Listeners’ comments discussion (changing intro music for FIR book review podcasts; working on new H&H Report intro music for show #100; World AIDS Day; Blog Marketing book for review; tapping into FIR; Sony BMG going down the drain; two sides of crisis communication; new media tools not so effective in parts of Asia; […]
Audacity releases upgrade of audio editing software
Audacity, the open-source cross-platform sound editor beloved of podcasters, has released an upgrade to its current version and a beta of a new version: Audacity 1.2.4 is a new stable version of Audacity, the free audio editor. It includes a couple of bug fixes and minor improvements and is recommended for all users. Audacity 1.3.0 […]
The growing FIR community
I’m listening to show #90 of The Hobson & Holtz Report podcast as I complete the full show notes for this edition, recorded yesterday. This is a bumper show and, at 98 minutes, the longest one we’ve done yet. You’ll hear more from our listeners in this edition than from Shel and I. This really […]
Les Blogs 2.0 kicks off today
The Les Blogs 2.0 conference in Paris formally starts today and runs until Tuesday evening. The event is completely sold out. Lots already been going on over the weekend, judging from the rapidly-growing Technorati tag list. What’s the event about? Absorb this, from Loic’s opening remarks: […] We believe there is a revolution going-on. We […]
The Hobson and Holtz Report – Podcast #91: December 5, 2005
Content summary: A special edition: Neville and Shel discuss the future of public relations and the skills communicators will need to succeed in a forever-altered communication environment. The discussion includes listener feedback. Show notes for December 5, 2005 Welcome to For Immediate Release: The Hobson & Holtz Report, a 75-minute conversation recorded live from Concord, […]
Reflecting on Les Blogs 2.0
Worthwhile being there is how I’d sum up my experience of Les Blogs 2.0 in Paris on Monday and Tuesday. I didn’t get there for day 1, arriving only in the evening (and so made it to the blogger bash), but I did spend day 2 listening, learning and conversing. Meeting new people, and re-meeting […]
The Hobson and Holtz Report – Podcast #92: December 8, 2005
Content summary: Listeners’ audio and email comments (a proto-vlog in Australia; the future of newspapers; IBM’s podcasting guidelines; what’s the best tool for starting an electronic conversation?; PR and propaganda; offending employees with guidelines for personal presentation; how HR can use blogs; more on the future of PR to add to show #91); Wikipedia dust-ups; […]
This podcasting dope is addictive
News of what two big companies in entirely different industries are doing with audio as part of their communication is a great example of imaginative ways to use this communication medium. First up is health care products manufacturer Johnson & Johnson who is using podcasts as part of a campaign to promote its Acuvue contact […]
The Hobson and Holtz Report – Podcast #93: December 12, 2005
Content summary: Yahoo! acquires del.icio.us and teams up with Six Apart to offer Movable Type; IABC adds new media categories to Gold Quill Awards; Irish government uses RSS to deliver budget information; the Wikipedia class action lawsuit website; Nokia’s blog relations campaign for the N90 smartphone; listeners’ audio and email comments (from Geneva to Zurich; […]
FIR Interview – Rick Klau, VP Business Development, FeedBurner – December 13, 2005
In this edition of For Immediate Release podcast interviews, Shel and Neville enjoyed a 53-minute conversation with Rick Klau, Vice President of Business Development for FeedBurner, the RSS service. Download the conversation here (MP3, 21MB), or sign up for the Interviews RSS feed to get it and our future interviews automatically. For automatic synchronization with […]
The Hobson and Holtz Report – Podcast #94: December 15, 2005
Content summary: Personal video uploads at YouTube.com: the new ‘Flickr for video’; self-destruct SMS messaging; the Structured Blogging Initiative; are Nielsen TV ratings headed for extinction?; Wikipdia gets high ratings for accuracy of science entries; listeners’ comments discussion (PR and propaganda; show format and length; Nokia N90 blog relations campaign; emotional links; working with IT […]
The Hobson and Holtz Report – Podcast #95: December 19, 2005
Content summary: Latest survey on corporate blogging; the declining trust in corporations; Google buys AOL stake; Pheedo study on ads in RSS; Gmail on cell phones; Topix.net accepts user content; Steve Rubel quits Across the Sound; Lee Hopkins’ report; listeners’ comments discussion (why blogs and wikis are so good; a Christmas list for communicators); does […]
FIR Interview – Andy Abramson, CEO, Comunicano – December 21, 2005
In this edition of For Immediate Release podcast interviews, Shel and Neville enjoyed a 58-minute conversation with Andy Abramson, CEO of Comunicano, the PR agency behind the blog relations campaign for the Nokia N90 smartphone. Download the conversation here (MP3, 23MB), or sign up for the Interviews RSS feed to get it and our future […]
The Hobson and Holtz Report – Podcast #96: December 22, 2005
Content summary: GM uses video iPod in media relations campaign; a Christmas shopping tale; we’re all tech junkies now; Eric Schwartzman’s interview with Doug Kaye; listeners’ comments discussion; measuring communication old and new; Dan York’s report; the music. Show notes for December 22, 2005 Welcome to For Immediate Release: The Hobson & Holtz Report, a […]
Christmas wishes
This blog and the blogger are taking a break for Christmas. Back here just in time for the New Year. Not wholly disconnected, though. I’ll be mobile. Still a fascination for my Nokia N70 and what I can do with it that goes far beyond just making calls. So I expect to be Lifeblogging photos […]
The Hobson and Holtz Report – Podcast #97: December 26, 2005
Content summary: A tag-based search engine, hijacked blogs, censorshop at MySpace, Typepad and Salesforce.com apologize for outages, the New York transit strike, the French parliament encourages Web piracy, a cell phone movie contest, listener comments, and more. Show notes for December 26, 2005 Welcome to For Immediate Release: The Hobson & Holtz Report, a 62-minute […]